Week 7

This week was learning all about keywords and their importance in driving potential customers to my site. I found that with my business, I had a hard time coming up with a list of 20 keywords. I make t-shirt quilts, so how many different ways could there possibly be to say that? Learning the characteristics of good and bad keywords definitely helped to be able to choose some that would actually provide customers with the information they needed to know and have them visit my website. Having words that are too broad may not do well getting customers to my site.

One of the keywords Google showed me was pretty broad and not what my business was about, however I thought it could be good because if people were going to order a custom t-shirt, they could see what they could do with that t-shirt in order to preserve it. However, after learning about negative keywords, I don't think it would be a good idea to use a keyword that broad.

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